Dating in america 2016
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has gone from radical to mainstream, with a tidal wave of attention currently being given to issues of women’s rights and gender equality.
Dating apps are also a lucrative business - as of February 2017, some of the highest-grossing social apps in the Apple App Store worldwide were dating apps. Due to varying update cycles, statistics can display more up-to-date data than referenced in the text.
In the United States, the top revenue generating i OS dating app was Match with monthly app revenues of 1.3 million U.
Yet even among the youngest adults, the zest for romance is somewhat muted: 38% of singles ages 18-29 say they are not currently looking for a romantic partner, compared to 22% in that age cohort who are looking for partners. Most relationship-seeking singles say it is difficult to meet people in their towns.
No doubt many reasons underlie the relatively small size of the active dating population.
The table below shows that while the majority of American adults (56% or 113 million people) are not in the dating market (they are married or living as married), the number of potential romance-seekers is still huge.
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Even those who are seeking relationships are not dating frequently.
About half (49%) had been on no more than one date in the previous three months.
During an April 2017 survey, 84 percent of dating app users stated that they were using online dating services to look for a romantic relationship.
A further 43 percent used online dating for friendly contact and only 24 percent of respondents stated that that they used online dating apps and services explicitly for sexual encounters.